What’s Changing Consumers’ Minds About EVs? New Survey Reveals Which Messages Break Through
Despite headlines suggesting waning enthusiasm for electric vehicles (EVs), a new national survey of non-EV drivers indicates EV adoption is being held back by a lack of practical information about real-world costs, home charging, and everyday usability. Exposure to clear, straightforward messages significantly increased purchase interest across all geographies, demographic groups, and political persuasion, showing EV adoption may be less about consumer resistance and more about insufficient information.
The Great Debate: eGallon vs Gasoline
The nonprofit Veloz, together with its electric vehicle (EV) education platform ElectricForAll.org, is helping drivers make sense of the “eGallon,” which is the electric equivalent cost to drive the same distance as one gallon of gasoline. The comparison is one of the great debates in the transportation sector, and the conclusion is consistent: EVs deliver strong economic benefits. In nearly every scenario, EVs cost less to fuel and less to operate on a per-mile basis than comparable gasoline vehicles.
Veloz Launches Free EV Tools: Savings Calculator, Used EV Finder and EV Chat on ElectricForAll.org
As U.S. electric vehicle (EV) sales hit record highs, consumers are asking more questions about savings, charging, affordable options, and other benefits of owning an EV. To meet this demand, Veloz, a national nonpartisan 501(c)(3) nonprofit, announced today a major update to ElectricForAll.org introducing new tools to make EV information more personal, transparent, and accessible than ever before. These new tools were developed in partnership with Coltura and powered by EVQ.
Largest National Brand-Neutral EV Education Campaign Drives Record Engagement at a Crucial Time for EV Sales
Veloz, a national nonpartisan 501(c)(3) nonprofit, announced that its Electric For All electric vehicle (EV) education program called 'The Way Forward is Electric' has reached hundreds of millions of consumers nationwide with educational, fact-driven creative messaging about the benefits of EV ownership in just the first two months of the year-long effort.
Consumers Don’t Hear Enough About the Benefits of EVs. Now They Will.
Electric vehicles (EVs) are changing the way people drive—and save—right now. Millions of drivers are already spending less on gas and maintenance and taking advantage of available incentives by buying new and used EVs. Others haven’t made the switch because they don’t realize how much they could save. At the same time, federal incentives end September 30th and state EV tax credits and policies are under threat creating more consumer questions. With lower costs to maintain and a smooth, quiet ride, EVs are a smart financial choice now and into the future.
National Initiative Tackles EV Barriers Through Education
Millions of Americans are ready to go electric — but misperceptions and unfamiliarity with EVs are holding them back. To address misinformation, Veloz, a nonpartisan 501 (c)(3) nonprofit and longtime innovator in electric vehicle (EV) education, has been awarded a $43.5 million sponsorship from Electrify America, the largest open Hyper-Fast charging network in the U.S., to mark the beginning of a much-needed national Electric For All consumer education effort.
Sasquatch, Martians, a unicorn and the Tooth Fairy: A clever new Veloz EV campaign taps comedy director Eric André and mythical characters to bust EV myths
Sasquatch, Martians, a unicorn and the tooth fairy all climb into an EV. No, it’s not a joke. These are stars of Veloz’s latest and timely Electric For All education campaign, “Myths Busting Myths,” which uses humor and our favorite mythical characters to debunk the fairytales and disinformation that are holding people back from choosing to go electric — whether that’s to own, rent or rideshare an EV.
